The making of the Umit Benan x Jacques Marie Mage Collection

OUR STORY

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Umit Benan wanted to be a filmmaker, but diverted to fashion rather naturally, keeping the urge to tell stories intact. He makes no real distinction between life, fantasy and fiction because really there isn’t one. “I am interested in contrasts. That’s what life is all about, isn’t it?” he says.

COLLABORATION

QUALITY FUNDAMENTALIST

Design should never overpower the product: the emphasis goes on the great quality of the materials.

FALL WINTER 22